Integrating Business Cards with Technology: LinkedIn’s CardMunch App
April 15th, 2012 by admin
Technology advances at the speed of the latest microchip. Everything’s smaller, lighter, and more portable. Some business practices never go out of style, though—a firm handshake, good customer service, and the good old-fashioned business card.
There are a few ways to make your business cards a vital link to your online social and business networking presence.
Include your social media contact information on your card. It will not only show that you’re up on all the latest technology, it’ll also give clients a wider variety of choices to get in touch with you.
- Keep it simple. If you have profiles on multiple networking sites like Twitter, Facebook, YouTube, and LinkedIn, use the same screen name for all of them, but print only the one you use most. This not only preserves precious card space, it makes it easy for clients to find you.
- There’s also “the more the merrier” approach. If you are a social media butterfly and are diligent about frequent visits to each and every profile, by all means list ‘em all – on the back.
- QR (Quick Response) codes are one of the newest networking trends. Printed on your business card, a quick scan with a smart phone can take the customer anywhere you want them to go – a web site, blog, social networking site, or URL that will list every possible way to get in touch with you.
When was the last time you couldn’t lay your hands on that potential client’s business card? Or returned from a productive conference with a stack of business cards that takes hours of data entry time to integrate and manage? Not to mention figuring out where to store the cards themselves.
LinkedIn.com’s free CardMunch app, currently available for iPhones, scans information printed on a card and stores it in your digital contacts database. It will also automatically link the contact to a LinkedIn profile and fire off an invitation to connect. CardMunch can be downloaded to your iPhone from iTunes.
Contact us today to design a business card that will widen your digital horizons.